Playbooks and ideas for the next era.
Written from the builds we’re doing now: what works this week, what it costs, and where small and medium businesses are heading next.
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Half an hour of your time, a clickable prototype in days, and nothing to sign.
ReadCosts and ownership12 minHow much does an AI agent cost? Rent, build or custom: which one fits your businessWhen to rent, build your own or have one built, what each costs from published prices, a one-minute check on your own process, and what we charge.
ReadPlaybooks11 minAI agents for business: 7 jobs that pay for themselves, and 5 to skipSome jobs pay back an AI build within months, and others never do. See which is which, and where to start.
ReadEvery note
- PlaybooksEvery business11 min · 20 Oct 2026AI agents for business: 7 jobs that pay for themselves, and 5 to skip
Some jobs pay back an AI build within months, and others never do. See which is which, and where to start.
- Costs and ownershipEvery business12 min · 19 Oct 2026How much does an AI agent cost? Rent, build or custom: which one fits your business
When to rent, build your own or have one built, what each costs from published prices, a one-minute check on your own process, and what we charge.
- ExplainersEvery business11 min · 19 Oct 2026What is an AI agent, and does your business actually need one?
A plain answer, five examples from businesses like yours, and a one-minute check: does a job need an agent, something simpler, or nothing yet?
- Working with usEvery business6 min · 14 Oct 2026The free prototype: what it asks of you, and what you keep
Half an hour of your time, a clickable prototype in days, and nothing to sign.
- Point of viewEvery business5 min · SoonAI islands: why the chatbot didn’t help
It answers in seconds. Then the request waits for a person. Where AI on its own stops.
- PlaybooksOnline shops8 min · SoonCustomer service AI for a small business: answer, route, escalate
Order status, returns and the same ten questions answered in minutes, with a person on everything else.
- ExplainersEvery business9 min · SoonAI agent vs chatbot vs workflow vs custom code: one customer request, four ways
The same enquiry handled four ways: the steps, the cost per request, what breaks, and when each one wins. The technical comparison.
- Costs and ownershipEvery business6 min · SoonWho owns the code and the data when an agency builds for you
The questions to ask before you sign, and what “yours to keep” should mean on paper.
- PlaybooksEvery business9 min · SoonAI lead generation that isn’t spam: research, qualify, then write
Find the companies that fit, learn why, and write the first email from what you learned.
- PlaybooksLogistics8 min · SoonAP automation for a small business: invoices captured, checked and filed
Supplier invoices read, matched to the order and filed in your accounting, with a person on the odd ones.
- Working with usEvery business10 min · Soon12 questions to ask an AI automation agency before you sign
With our own answers, including the unflattering ones.
- PlaybooksOnline shops8 min · SoonRetargeting and win-back: bringing back the people who left
Carts left behind, customers who bought once: what to send, when, and how to tell if it worked.
- ExplainersFounders who automate8 min · SoonOpenClaw for business: what it can run, and where it stops
What we’d trust it with in a 20-person company, and the point where you need more than an assistant.
- Costs and ownershipEvery business5 min · SoonWhat happens when it breaks, and if we disappear
Who you call at 9 pm, what we hand over, and how a stranger could pick it up.
- ExplainersFounders who automate9 min · SoonClaude for business operations: Cowork, Code, or a system built for you?
Three ways to put Claude to work in a small business, and what each is good for.
- Costs and ownershipEvery business8 min · SoonCRM for small business: rent another seat, or own one that fits
What a CRM costs as you grow, what you actually use, and when owning one is cheaper.
- PlaybooksAgencies7 min · SoonScope of work template for agencies and consultants, and how to stop rewriting it
From the discovery call to a signed scope in one sitting, with the template we use.
- PlaybooksAgencies6 min · SoonScope creep: how agencies give work away, and how to catch it
Real examples, the moment each one slipped, and a way to spot it before it’s done for free.
- PlaybooksEvery business7 min · SoonContract management for a small business: find any clause in seconds
Every contract in one place, searchable by meaning, with renewals and notice dates flagged.
- PlaybooksHome services7 min · SoonAccounts receivable without the awkward chasing
Polite reminders on time, payments matched, and a short list of the ones that need a call.
- ExplainersEvery business5 min · SoonChatGPT for business vs personal: what happens to your data
Free, Plus, Team and Enterprise treat your data differently. What changes, in plain words.
- PlaybooksEvery business6 min · SoonSupport ticket response examples, and a free drafter for yours
Replies for the requests every business gets, written to sound like a person, with a tool to draft your own.
- ExplainersFounders who automate9 min · SoonWorkflow automation software vs custom: n8n, Zapier, Make, or build
An honest map of when each wins, including when you don’t need us.
- PlaybooksEvery business7 min · SoonSOPs: writing down the process that lives in two people’s heads
How to capture how the work really runs, keep it current, and make it searchable.
Nothing here yet for that pair. Try the other filter on its own.
Free tools
Your hours and tools, against a build, on your own numbers.
OpenDescribe how an order moves through your business; get a map with the stalls marked.
Coming soonYour subscriptions, against the cost of owning the software.
Coming soonLet’s figure it out together.
30-minute strategy call, with no strings. You keep everything we find, whatever you decide.